13 Jun 2021 to 14 Jun 2021 Annual Event
The Experiential Travel Summit (ETS) held at various Margaret River wineries is an out of the box wine, food and tourism event that will bring innovation, agility and new ways of thinking about visitor experiences.
The new conference is specifically created for professionals and business owners working in marketing, communication, customer experience, business operations and content creation in the wine, food, hospitality and tourism industries. ETS is particularly relevant for wine tourism where businesses are looking to differentiate, both individually and regionally. It was created to support and elevate businesses to go beyond delivering an experience, it’s aim is to help business make their story part of the visitors’ story.
Attendees can expect practical workshops, skills development opportunities and exposure to unexpected thinking to push people out of their comfort zone and help the industry move from strength to strength. The program is designed with speakers and workshops that get straight to the point, addressing common challenges, pain points and mapping unexpected solutions.
Presenters include MONA Co-CEO Mark Wilsdon from Hobart, Simon Lamplough, Managing Director at Clemenger BBDO Melbourne and the ultimate idea provocateurs Skills of the Modern Age (SOMA) who will lead delegates to ask questions from fresh perspectives and delve into new concepts like empathy mapping, design thinking and rapid prototyping.
13 Jun 2021 to 14 Jun 2021